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TOMMY BAHAMA

On Season 2 of AMC’s reality series The Pitch, Neuron Syndicate was honored to be chosen to compete to win an opportunity to work with fashion brand Tommy Bahama. We were asked to come up with a advertising and marketing campaign promoting their women’s apparel line.

Working on a deadline we are used to, pitching to a new client we are used to… but doing so with camera’s following us around all day, every day until pitch day, well that was a bit different.

Neuron’s team shined as always. We created and rendered our print campaign as well as social media strategy and radio and television spots. We hit our deadline, and had come up with romantic and tranquil visuals that convinced the executives at Tommy Bahama to choose Neuron as the winner!

There were a few bumps in the road, and yeah there was some liberties taken in editing our process, but you get the idea of the Neuron way.

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To the Right is what we proposed to be the social media on-line campaign.

Below is a sample of the outdoor campaign proposed.

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WHERE post_id IN (478,128,449) 
ORDER BY meta_id ASC
0.8550 
SELECT DISTINCT t.term_id 
FROM wp_trfjh19zpf_terms AS t 
INNER JOIN wp_trfjh19zpf_term_taxonomy AS tt ON t.term_id = tt.term_id 
INNER JOIN wp_trfjh19zpf_term_relationships AS tr ON tr.term_taxonomy_id = tt.term_taxonomy_id 
WHERE tt.taxonomy IN ('project-category') 
AND tr.object_id IN (1243) 
ORDER BY t.name ASC
0.8240 
SELECT DISTINCT t.term_id 
FROM wp_trfjh19zpf_terms AS t 
INNER JOIN wp_trfjh19zpf_term_taxonomy AS tt ON t.term_id = tt.term_id 
INNER JOIN wp_trfjh19zpf_term_relationships AS tr ON tr.term_taxonomy_id = tt.term_taxonomy_id 
WHERE tt.taxonomy IN ('project-attribute') 
AND tr.object_id IN (1243) 
ORDER BY t.name ASC
0.5801 
SELECT * 
FROM wp_trfjh19zpf_users 
WHERE ID = '3' 
LIMIT 1
2.3730 
SELECT user_id, meta_key, meta_value 
FROM wp_trfjh19zpf_usermeta 
WHERE user_id IN (3) 
ORDER BY umeta_id ASC
0.4690 
SELECT * 
FROM wp_trfjh19zpf_users 
WHERE ID IN (3)
0.3891 
SELECT * 
FROM wp_trfjh19zpf_users 
WHERE ID = '3' 
LIMIT 1
1.6432 
SELECT * 
FROM wp_trfjh19zpf_posts 
WHERE ID = 3456 
LIMIT 1
1.2901 
SELECT post_id, meta_key, meta_value 
FROM wp_trfjh19zpf_postmeta 
WHERE post_id IN (3456) 
ORDER BY meta_id ASC
0.6771 
SELECT * 
FROM wp_trfjh19zpf_posts 
WHERE ID = 3461 
LIMIT 1
1.1549 
SELECT post_id, meta_key, meta_value 
FROM wp_trfjh19zpf_postmeta 
WHERE post_id IN (3461) 
ORDER BY meta_id ASC
0.5841 
SELECT * 
FROM wp_trfjh19zpf_posts 
WHERE ID = 3460 
LIMIT 1
0.8891 
SELECT post_id, meta_key, meta_value 
FROM wp_trfjh19zpf_postmeta 
WHERE post_id IN (3460) 
ORDER BY meta_id ASC
0.6649 
SELECT * 
FROM wp_trfjh19zpf_posts 
WHERE ID = 3459 
LIMIT 1
1.0328 
SELECT post_id, meta_key, meta_value 
FROM wp_trfjh19zpf_postmeta 
WHERE post_id IN (3459) 
ORDER BY meta_id ASC
0.5751 
SELECT * 
FROM wp_trfjh19zpf_posts 
WHERE ID = 3458 
LIMIT 1
1.5812 
SELECT post_id, meta_key, meta_value 
FROM wp_trfjh19zpf_postmeta 
WHERE post_id IN (3458) 
ORDER BY meta_id ASC
0.5670 
SELECT * 
FROM wp_trfjh19zpf_posts 
WHERE ID = 3457 
LIMIT 1
1.1752 
SELECT post_id, meta_key, meta_value 
FROM wp_trfjh19zpf_postmeta 
WHERE post_id IN (3457) 
ORDER BY meta_id ASC
1.1051 
SELECT wp_trfjh19zpf_posts.* 
FROM wp_trfjh19zpf_posts 
WHERE 1=1 
AND wp_trfjh19zpf_posts.post_name = '2ca0885c47e2fcd74e8e0980e9e9b1a5' 
AND wp_trfjh19zpf_posts.post_type = 'oembed_cache' 
AND ((wp_trfjh19zpf_posts.post_status = 'publish')) 
ORDER BY wp_trfjh19zpf_posts.post_date DESC
0.9861 
SELECT * 
FROM wp_trfjh19zpf_posts 
WHERE ID = 3463 
LIMIT 1
1.7970 
SELECT post_id, meta_key, meta_value 
FROM wp_trfjh19zpf_postmeta 
WHERE post_id IN (3463) 
ORDER BY meta_id ASC
1.2910 
SELECT * 
FROM wp_trfjh19zpf_posts 
WHERE ID = 3470 
LIMIT 1
1.5550 
SELECT post_id, meta_key, meta_value 
FROM wp_trfjh19zpf_postmeta 
WHERE post_id IN (3470) 
ORDER BY meta_id ASC
2.6941 
SELECT * 
FROM wp_trfjh19zpf_posts 
WHERE ID = 3471 
LIMIT 1
1.4231 
SELECT post_id, meta_key, meta_value 
FROM wp_trfjh19zpf_postmeta 
WHERE post_id IN (3471) 
ORDER BY meta_id ASC
1.9391 
SELECT * 
FROM wp_trfjh19zpf_posts 
WHERE ID = 3472 
LIMIT 1
0.7620 
SELECT post_id, meta_key, meta_value 
FROM wp_trfjh19zpf_postmeta 
WHERE post_id IN (3472) 
ORDER BY meta_id ASC
0.6969 
SELECT * 
FROM wp_trfjh19zpf_posts 
WHERE ID = 3473 
LIMIT 1
0.8919 
SELECT post_id, meta_key, meta_value 
FROM wp_trfjh19zpf_postmeta 
WHERE post_id IN (3473) 
ORDER BY meta_id ASC
0.6721 
SELECT post_status, COUNT( * ) AS num_posts 
FROM wp_trfjh19zpf_posts 
WHERE post_type = 'portfolio' 
GROUP BY post_status
0.5450 
SELECT p.ID 
FROM wp_trfjh19zpf_posts AS p 
WHERE p.post_date > '2014-01-03 10:19:01' 
AND p.post_type = 'portfolio' 
AND p.post_status = 'publish' 
ORDER BY p.post_date ASC 
LIMIT 1
0.9542 
SELECT * 
FROM wp_trfjh19zpf_posts 
WHERE ID = 4245 
LIMIT 1
1.0750 
SELECT p.ID 
FROM wp_trfjh19zpf_posts AS p 
WHERE p.post_date < '2014-01-03 10:19:01' 
AND p.post_type = 'portfolio' 
AND p.post_status = 'publish' 
ORDER BY p.post_date DESC 
LIMIT 1
0.5682 
SELECT * 
FROM wp_trfjh19zpf_posts 
WHERE ID = 4262 
LIMIT 1
0.5109 
SELECT p.ID 
FROM wp_trfjh19zpf_posts AS p 
WHERE p.post_date < '2014-01-03 10:19:01' 
AND p.post_type = 'portfolio' 
AND p.post_excerpt NOT like 'excludePost' 
AND p.post_status = 'publish' 
ORDER BY p.post_date DESC 
LIMIT 1
0.6189 
SELECT p.ID 
FROM wp_trfjh19zpf_posts AS p 
WHERE p.post_date > '2014-01-03 10:19:01' 
AND p.post_type = 'portfolio' 
AND p.post_excerpt NOT like 'excludePost' 
AND p.post_status = 'publish' 
ORDER BY p.post_date ASC 
LIMIT 1
0.5519 
SELECT wp_trfjh19zpf_posts.ID 
FROM wp_trfjh19zpf_posts 
WHERE 1=1 
AND wp_trfjh19zpf_posts.post_type = 'post' 
AND ((wp_trfjh19zpf_posts.post_status = 'publish')) 
ORDER BY wp_trfjh19zpf_posts.post_date DESC 
LIMIT 0, 5
3.3140 
SELECT wp_trfjh19zpf_comments.comment_ID 
FROM wp_trfjh19zpf_comments JOIN wp_trfjh19zpf_posts ON wp_trfjh19zpf_posts.ID = wp_trfjh19zpf_comments.comment_post_ID 
WHERE ( comment_approved = '1' ) 
AND wp_trfjh19zpf_posts.post_status IN ('publish') 
ORDER BY wp_trfjh19zpf_comments.comment_date_gmt DESC 
LIMIT 0,5
0.6020 
SELECT YEAR(post_date) AS `year`, MONTH(post_date) AS `month`, count(ID) as posts 
FROM wp_trfjh19zpf_posts 
WHERE post_type = 'post' 
AND post_status = 'publish' 
GROUP BY YEAR(post_date), MONTH(post_date) 
ORDER BY post_date DESC
Templates 
[0] => themes/az_alice/framework/redux/loader.php
[1] => themes/az_alice/framework/redux/meta-config.php
[2] => themes/az_alice/framework/redux/redux-core/az_framework/config.php
[3] => themes/az_alice/framework/redux/extensions/metaboxes/extension_metaboxes.php
[4] => themes/az_alice/framework/redux/extensions/ad_remove/extension_ad_remove.php
[5] => themes/az_alice/framework/redux/custom-functions-meta.php
[6] => themes/az_alice/framework/redux/aq_resizer.php
[7] => themes/az_alice/vc_extend/extend-vc.php
[8] => themes/az_alice/framework/plugins-activation/init.php
[9] => themes/az_alice/framework/plugins-activation/class-tgm-plugin-activation.php
[10] => themes/az_alice/framework/redux/Mobile_Detect.php
[11] => themes/az_alice/_include/custom-styles.php
[12] => themes/az_alice/vc_extend/dependencies.php
[13] => themes/az_alice/vc_extend/map.php
[14] => themes/az_alice/single-portfolio.php
[15] => themes/az_alice/header.php
[16] => themes/az_alice/framework/core/header/az-header-menu.php
[17] => themes/az_alice/framework/core/header/az-header-optional-menu.php
[18] => themes/az_alice/framework/core/header/az-header-creative.php
[19] => themes/az_alice/framework/core/header/az-header-classic-menu.php
[20] => themes/az_alice/vc_extend/vc_templates/vc_row.php
[21] => themes/az_alice/vc_extend/vc_templates/vc_column.php
[22] => themes/az_alice/vc_extend/vc_templates/az_column_text.php
[23] => themes/az_alice/vc_extend/vc_templates/az_single_image.php
[24] => themes/az_alice/vc_extend/vc_templates/az_video_player.php
[25] => themes/az_alice/footer.php
[26] => themes/az_alice/searchform.php
[27] => themes/az_alice/framework/core/header/az-socialize-links.php
Globals 
$_GET = array (
);

$_POST = array (
);

$_COOKIE = array (
);

$_SESSION = array (
);

$_SERVER = array (
  'SERVER_SOFTWARE' => 'Apache',
  'REQUEST_URI' => '/portfolio/tommybahama/',
  'WPAAS_SITE_CHILD_CPU_CFS_PERIOD' => '100000',
  'WPAAS_SITE_CHILD_MEMORY_LIMIT' => '9223372036854771712',
  'WPAAS_WP_VERSION' => '6.6.2_4.152.0',
  'WPAAS_STORAGE' => 'a2cephmah002pod07_data16',
  'WPAAS_SITE_CPU_SHARES' => '1024',
  'WPAAS_SITE_CHILD_CPU_SHARES' => '1024',
  'WPAAS_COMPAT_STORAGE_NAME' => 'a2cephmah002pod07_data16',
  'WPAAS_SITE_CPU_CFS_PERIOD' => '100000',
  'WPAAS_SITE_CPU_CFS_QUOTA' => '400000',
  'WPAAS_SITE_CHILD_CPU_CFS_QUOTA' => '-1',
  'WPAAS_SITE_CHILD_SWAP_MEMORY_LIMIT' => '9223372036854771712',
  'WPAAS_POD' => 'A2NLWPPOD07',
  'WPAAS_SITE_MEMORY_LIMIT' => '9223372036854771712',
  'WPAAS_SITE_SWAP_MEMORY_LIMIT' => '9223372036854771712',
  'WPAAS_PHP_VERSION' => '7.4',
  'HOME' => '/var/www',
  'REQUEST_ID' => '25cc8076ce78b3083c6f8d00f2a0254a',
  'WPAAS_SITE_ID' => '42861242',
  'SCRIPT_NAME' => '/index.php',
  'QUERY_STRING' => '',
  'REQUEST_METHOD' => 'GET',
  'SERVER_PROTOCOL' => 'HTTP/1.1',
  'GATEWAY_INTERFACE' => 'CGI/1.1',
  'REDIRECT_URL' => '/portfolio/tommybahama/',
  'REMOTE_PORT' => '35656',
  'SCRIPT_FILENAME' => '/var/www/index.php',
  'SERVER_ADMIN' => '[email protected]',
  'CONTEXT_DOCUMENT_ROOT' => '/var/www',
  'CONTEXT_PREFIX' => '',
  'REQUEST_SCHEME' => 'https',
  'DOCUMENT_ROOT' => '/var/www',
  'REMOTE_ADDR' => '66.249.66.1',
  'SERVER_PORT' => '443',
  'SERVER_ADDR' => '172.17.0.17',
  'SERVER_NAME' => 'neuron.la',
  'SERVER_SIGNATURE' => '',
  'PATH' => '/usr/local/sbin:/usr/local/bin:/usr/sbin:/usr/bin:/sbin:/bin',
  'HTTP_X_VARNISH' => '647786105',
  'HTTP_X_UA_DEVICE' => 'mobile-bot',
  'HTTP_X_SUCURI_COUNTRY' => 'US',
  'HTTP_X_SUCURI_CLIENTIP' => '66.249.66.1',
  'HTTP_X_SECURESERVERCDN2_COUNTRY' => 'US',
  'HTTP_X_SECURESERVERCDN2_CLIENTIP' => '185.93.229.14',
  'HTTP_X_REQUEST_ID' => '25cc8076ce78b3083c6f8d00f2a0254a',
  'HTTP_X_REAL_IP' => '185.93.229.14',
  'HTTP_X_OBSERVER_IP' => '162.158.79.56',
  'HTTP_X_MWP_WP_VERSION' => '6.6.2_4.152.0',
  'HTTP_X_MWP_SITEID' => '42861242',
  'HTTP_X_MWP_SITE_SWAP_MEMORY_LIMIT' => '9223372036854771712',
  'HTTP_X_MWP_SITE_MEMORY_LIMIT' => '9223372036854771712',
  'HTTP_X_MWP_SITE_CPU_SHARES' => '1024',
  'HTTP_X_MWP_SITE_CPU_CFS_QUOTA' => '400000',
  'HTTP_X_MWP_SITE_CPU_CFS_PERIOD' => '100000',
  'HTTP_X_MWP_SITE_CHILD_SWAP_MEMORY_LIMIT' => '9223372036854771712',
  'HTTP_X_MWP_SITE_CHILD_MEMORY_LIMIT' => '9223372036854771712',
  'HTTP_X_MWP_SITE_CHILD_CPU_SHARES' => '1024',
  'HTTP_X_MWP_SITE_CHILD_CPU_CFS_QUOTA' => '-1',
  'HTTP_X_MWP_SITE_CHILD_CPU_CFS_PERIOD' => '100000',
  'HTTP_X_MWP_POD' => 'a2cephmah002pod07_data16',
  'HTTP_X_MWP_PHP_VERSION' => '7.4',
  'HTTP_X_IP' => '185.93.229.14',
  'HTTP_X_FORWARDED_PROTO' => 'https',
  'HTTP_X_FORWARDED_FOR' => '66.249.66.1,185.93.229.14, 185.93.229.14, 148.72.19.40, 0.0.0.0, 66.249.66.1',
  'HTTP_X_FORCED' => '1',
  'HTTP_X_EPOCH_TIME' => '1733871813',
  'HTTP_X_CLIENT_IP' => '66.249.66.1',
  'HTTP_VIA' => '1.1 a2plwpwc001.prod.iad2.secureserver.net (Varnish/7.2)',
  'HTTP_FROM' => 'googlebot(at)googlebot.com',
  'HTTP_CF_VISITOR' => '{\\"scheme\\":\\"https\\"}',
  'HTTP_CF_RAY' => '8f00de6c0e1b07fc-ATL',
  'HTTP_CF_IPCOUNTRY' => 'US',
  'HTTP_CF_CONNECTING_IP' => '185.93.229.14',
  'HTTP_CDN_LOOP' => 'cloudflare; loops=1',
  'HTTP_AMP_CACHE_TRANSFORM' => 'google;v=\\"1..8\\"',
  'HTTP_ACCEPT_ENCODING' => 'gzip',
  'HTTP_ACCEPT' => 'text/html,application/xhtml+xml,application/signed-exchange;v=b3,application/xml;q=0.9,*/*;q=0.8',
  'HTTP_USER_AGENT' => 'Mozilla/5.0 (Linux; Android 6.0.1; Nexus 5X Build/MMB29P) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/131.0.6778.108 Mobile Safari/537.36 (compatible; Googlebot/2.1; +http://www.google.com/bot.html)',
  'HTTP_HOST' => 'neuron.la',
  'HOSTNAME' => 'f51d4d81-8d31-2b16-995a-d624016afd6e',
  'HTTPS' => 'on',
  'HTTP_AUTHORIZATION' => '',
  'XID' => '42861242',
  'UNIQUE_ID' => 'Z1jIxBpdkTrjVeMbo05m7gAAA44',
  'PhpVer' => '7.4',
  'REDIRECT_STATUS' => '200',
  'REDIRECT_HOSTNAME' => 'f51d4d81-8d31-2b16-995a-d624016afd6e',
  'REDIRECT_HTTPS' => 'on',
  'REDIRECT_HTTP_AUTHORIZATION' => '',
  'REDIRECT_XID' => '42861242',
  'REDIRECT_UNIQUE_ID' => 'Z1jIxBpdkTrjVeMbo05m7gAAA44',
  'REDIRECT_PhpVer' => '7.4',
  'FCGI_ROLE' => 'RESPONDER',
  'PHP_SELF' => '/index.php',
  'REQUEST_TIME_FLOAT' => 1733871812.524671077728271484375,
  'REQUEST_TIME' => 1733871812,
);

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